Case study
Curated Sourcing
X Shopify Plus
SHOPIFY PLUS CUSTOM THEME DESIGN & BUILD
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The Brief
Curated Sourcing wasn’t struggling with product quality, they’re one of London’s most trusted packaging manufacturers.
The problem was visibility. No digital footprint, no structured campaigns, and no system to scale their growing business online. Their sales came purely through word of mouth, but that model had reached its limit.
We helped them build what was missing, a clear brand identity, a functional digital ecosystem, and performance channels that drive consistent growth.
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INDUSTRY
Packaging & Manufacturing
PROJECT
Digital Brand Build + Performance Marketing
Tech Stack:
Shopify Plus, Google Ads, Meta Suite, Klaviyo
Visit:
DESIGNED & BUILT WITH THE POWER OF SHOPIFY PLUS
Curated Sourcing’s online presence was practically non existent. No storefront. No system. No structure. We started from zero, building a digital foundation that could reflect their scale and reputation.
From creating their first website to designing brand communication that resonated with large scale UK clients, we made sure every piece worked together.
The result: a digital presence that doesn’t just exist, it performs, converts, and grows with the business.
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+189%
Increase in Qualified Leads
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+142%
Site Engagement
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+97%
Faster Load Time
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+230%
Conversion Rate
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–34%
Ad Wastage
STRATEGY BEFORE SPEND
Before we touched ad budgets, we built clarity. We identified what made Curated Sourcing different, reliability, precision, and scale, and translated that into their marketing message.
Campaigns were structured around intent driven funnels designed to capture real B2B demand. Every ad, every landing page, every metric, tracked and optimized for impact. The goal was simple: less noise, more conversions.
ALIGNED. OPTIMIZED. PERFORMING
Once the system was live, the shift was immediate. Leads started flowing in from targeted industries. The website became a key touchpoint for credibility and conversion.
Today, Curated Sourcing operates like a digital first manufacturer, efficient, visible, and always on.
“Aditya and his team have worked on beautiful shopify roll outs previously in the fashion and lifestyle space. They were able to provide a fast POC using an existing app and with just the right amount of customisation to do exactly what I needed. Very pleased with the time and cost savings here. Its been tremendous experience working with Aditya. Highly recommend getting in touch! ”
230% ↑
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We wanted a digital presence that replicated our UK aesthetic minimal, premium, and effortless. The team nailed every detail and delivered a site that feels sophisticated yet high-converting. Incredible understanding of brand identity
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Aditya and his team completely reengineered our Shopify setup for speed and scale. From seamless checkout flows to pixel perfect design consistency, everything was handled with precision. The conversion improvements were visible within weeks, truly a team that understands brand experience and performance equally well.
180% ↑
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From the very first consultation to the site launch, the team brought clarity, design finesse and conversion focus. Our sleek bottle brand now has an online experience that’s both expressive and high performing.
200% ↑
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We wanted our ‘Be You’ mantra to shine through every pixel the site delivered just that, with strong performance gains and beautiful usability.
220% ↑
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As a B2B safety gear brand, we needed serious functionality, bulk order logic, and absolute clarity in product hierarchy. The team built a storefront that’s robust, intuitive, and optimized for procurement driven users. We now process large orders with ease and the overall buying journey feels frictionless.
150% ↑
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As an eco conscious brand, storytelling and education were key. The new site balances sustainability with performance, clear product messaging, impactful visuals, and a smooth buying flow. We’ve seen a measurable uplift in both new visitors and returning customers.
205% ↑
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For a design driven brand like ours, we wanted the digital store to feel like an art exhibition, slow, intentional, and beautiful. The team’s precision with spacing, motion, and typography brought our vision to life while maintaining conversion efficiency.
175% ↑
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Our experience working with Aditya’s team was incredibly smooth. The Shopify Plus migration was handled flawlessly, improving both UX and site speed. Customers noticed and stayed.
190% ↑
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Our audience loves culture and authenticity, we need a platform that amplifies both. The new Shopify build not only looks premium but converts hard. Our drops sell out faster, our returning visitor ratio is up, and our analytics have never looked better.
260% ↑
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Unbound stands for freedom and effortless movement and now, our online presence shows exactly that. From seamless mobile UX to fast checkout and optimized global shipping logic, every element was built with intent. It’s helped us scale our customer base significantly.
230% ↑
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